GLITCH | Bread&Butter Fashion Week, Berlin, Germany
Glitch Art – it‘s the humanizing of apparent digital perfection, exposing the machine for what it is, a man-made instrument. Ueberall teamed up with Refik Anadol Studio to create the creative proposal for a temporary immersive projection space at the heart of the Bread&Butter Fashion Week.
StudioNOW for Zalando
Art Direction: Nikolaus Hafermaas, Ueberall International
Design Architect: Raman K. Mustafa
Media Design: Refik Anadol LLC
Project Management: Jeano Erforth, Ueberall International
Location: Berlin, Germany